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5 Ways Use Content

5 Simple Ways to Repurpose Your Content

Supplying your website, blog and social media accounts with fresh and engaging content is important.  Content grows your business and keeps customers engaged.  However, some of our clients find themselves in a dilemma.  They can’t spend the greatest part of their day brainstorming, researching and creating content. Doing so obviously leaves little time for managing …

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Business Content Marketing

How To Use Content Marketing To Grow Your Business

Content marketing is a powerful tool to promote your brand and products. It is the most cost-efficient way of reaching out to a large audience and attracting the right customers to your website. Content marketing is one of the main elements used to form a complete digital marketing campaign. Effective content marketing offers a variety of …

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What every business owner needs to know about digital marketing

What Every Business Owner Needs to Know About Digital Marketing

As entrepreneurs, we are faced with many challenges running our businesses with marketing being one of the most important to master. The use of digital marketing for today’s business owner is no longer a nice to have item, it is a must. Digital marketing has evolved to become a powerful tool that enables you to …

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Why Content Marketing Is Crucial for Your Small Business

Why Content Marketing Is Crucial for Your Small Business

 Content marketing has become one of the most effective ways in which companies can grow their brand value and attract more customers. It works so well because it offers true value to a prospect – not an ad or promotional material, but interesting, useful and actionable information.   At the same time, content marketing is …

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Tracking Your Digital Marketing Results

Quick and Easy Guide for Tracking Your Digital Marketing Results

Marketing has been the heart and soul of any business enterprise along the ages and we are currently living in the age of digital marketing. While decades ago most ads and commercials were shared on the radio, TV and in newspapers, the internet is the new public forum where companies are looking for new customers. …

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Understanding the Meaning of Hot Warm and Cold Customer Acquisition

Understanding the Meaning of Hot, Warm and Cold Customer Acquisition

Looking at the title above, you may wonder whether we mistook the topic with how you like to drink your tea. However, hot, warm and cold are valid terms used by marketers to define various categories of prospect. A prospect is any person your company wants to attract to become its customer. This is a …

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